Technical Architect, AI expert, and entrepreneur.

Jennifer has been working in healthcare and life sciences since 2007. She held roles from the bench to the conference room, and although her titles have varied, she has always been driven by the desire to improve healthcare and our lives.

Over the past few years working in healthcare IT, she has become really curious about healthcare data. What are we doing with it – “we” meaning not only healthcare providers, but patients themselves, payers, government, and industry? What can the future hold, for this incredibly personal, valuable data? And what should we be doing with it, ethically?

Jen Horonjeff, PhD, is a patient advocate and the Founder & CEO of Savvy Cooperative. Jen was named one of the 50 Most Daring Entrepreneurs by Entrepreneur Magazine for her innovative approach to empowering patients to use their health experiences to advance research and product development while being fairly valued for their efforts. Driven by purpose, Jen is deeply committed to giving patients a voice as she grew up with multiple autoimmune diseases and survived a brain tumor as an adult. She is also a patient-centered outcomes researcher, a human factors engineer, a former FDA advisor, and serves as an advisor and board member for numerous organizations. Utilizing her unique perspective, Jen strives to give patients a platform to have their experiences be heard, included, and equitably valued—because we need to #AskPatients as we co-design the future of healthcare.

Upon recognizing significant unmet needs and challenges in patients’ experiences throughout their cancer diagnosis, Dr. Grace Cordovano, PhD, BCPA, founded Enlightening Results in 2010. Dr. Cordovano is dedicated to fostering personalized patient advocacy services, specializing in oncology, rare, and catastrophic cases. She has been likened to the “House” of patient navigation, internationally recognized for “navigating the unnavigable.”  She strategically guides patients and their carepartners through survivorship or end-of-life care planning with empathy, ensuring individuals are armed with the most pertinent, medically credible, easy-to-understand information, tools, and technology to make informed decisions about their care. Dr. Cordovano is a champion for palliative care, digital health, clinical trials, and harnessing the power of AI in navigating life with a cancer diagnosis. She amplifies that patient care strategies must give a competitive advantage to the patient, not their diagnosis.